Michael McLaughlin

Specializing in web copywriting with experience in the following areas: long direct response sales letters, landing pages, corporate web sites, press releases, seo articles and email marketing. If you are in need of web content, you can rest assured that my provocative copy will communicate powerfully with your target audience.
You can learn more about my latest copywriting adventures here. https://www.i-need-a-copywriter.com
"The main reason your startup business closes its doors within 18 months is because nobody knew it existed. As a founder of a new company you are walking a tightrope. On one hand you desperately need to get your brand noticed and achieve rapid customer acquisition, but you will likely, not have the deep marketing budget, so you've got to be smart."
Michael Riley
Boxter | Simplpost
"Everything wants to be smart these days. I recently I saw a kettle that aspired to a more intelligent existence, the AppKettle. With all these robots upping their game, us non plugged in beings need to start getting our brains in gear, or they’ll be our bosses before we know it. Ray Kurzweil predicts that Robots in 2029 will outsmart us all..."
Kickstarter is the most popular crowdfunding platform. Every type of creative project under the sun can be brought to life with the help of individual funders. It’s a great way to raise capital to bring your idea to the market. If you are planning to kickstart your startup this article will help you explore and learn from successful campaigns."
Entrepreneurs live and breathe their startup. Sometimes the consequence of this, is that less time is dedicated to looking after themselves. When your personal health takes a dive nobody will be there to step in and replace you. This article will give you ideas on how to keep in shape both mentally and physically while growing your startup baby...
As a startup managing your cashflow is of the utmost importance. Every penny spent on expenses has the opportunity cost of funding further growth. There is help at hand. We have compiled a list of innovative startups that will save you money and will get you thinking about how to enhance your growing business!
Recruitment of top performers has become extremely competitive. Many startups are vying for the same personnel and the best programmers,designers and marketing people are only likely to be interested in your company if you can bring something unique to the table. Large companies can always offer more money so you will need to...
So you’ve got the cash for your startup. Next you need to think about getting a team together. Most startups will start small with one or two people, but it doesn’t take long before you are bogged down doing administrative tasks when you should be thinking about how to grow the business. There are many ways to keep costs low but also attract...
Are you tired working for the man and would rather be the man yourself? After years of working for someone else they know they have the skills and knowledge to do it themselves but holding them back is the startup capital. Well, don't worry and get inspired from our article exploring funding options available for Irish startups.